A customer’s purchase decisions depend highly on the opinions and experiences of others. This is where social proof comes in. Social proof refers to a phenomenon where people evaluate the actions of others before taking an attempt to do a particular action in a given situation. In other words, people are more likely to trust and take action when they see others doing the same. In this blog post, we’ll explore 13 impressive ejemplos de prueba social that can help businesses elevate trust with their customers and ultimately boost conversions.