Are you looking for the best KPIs (Key Performance Indicators) to improve the customer retention of your eCommerce business? Without any doubt, customer retention is vital to growing your online business. Practically, keeping existing customers is 5 times cheaper than getting onboard with new ones, according to Forbes. To do so, you need to choose the right customer retention KPIs that can set realistic targets for your business. In this blog, we will discuss why customer retention is key for your eCommerce business and what are the important KPIs for it.