{"id":9248,"date":"2022-08-24T15:23:44","date_gmt":"2022-08-24T15:23:44","guid":{"rendered":"https:\/\/notificationx.com\/?p=9248"},"modified":"2023-03-19T08:57:23","modified_gmt":"2023-03-19T08:57:23","slug":"ecommerce-take-over-physical-stores","status":"publish","type":"post","link":"https:\/\/notificationx.com\/zh\/blog\/ecommerce-take-over-physical-stores\/","title":{"rendered":"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765 5 \u5e74\u5185\u63a5\u7ba1\u5b9e\u4f53\u5e97\u5417\uff1f"},"content":{"rendered":"

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\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

Physical Stores: Still A Popular Choice For Shoppers In 2023<\/b><\/h2>\n

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\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

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\u6beb\u65e0\u7591\u95ee\uff0c\u5728\u7ebf\u8d2d\u7269\u901a\u5e38\u6bd4\u4ece\u4f20\u7edf\u96f6\u552e\u5e97\u8d2d\u4e70\u66f4\u8d35\uff0c\u56e0\u4e3a\u603b\u662f\u4f1a\u589e\u52a0\u989d\u5916\u7684\u8fd0\u8d39\u3002\u7136\u540e\uff0c\u6bcf\u6b21\u8d2d\u4e70\u76f8\u540c\u4ea7\u54c1\u7684\u603b\u4ef7\u683c\u53ef\u80fd\u4f1a\u6709\u6240\u4e0d\u540c\uff0c\u5177\u4f53\u53d6\u51b3\u4e8e\u60a8\u9009\u62e9\u7684\u4ea4\u4ed8\u6d41\u7a0b\u7c7b\u578b - <\/span>\u6807\u51c6\u3001\u5feb\u9012\u6216\u9694\u591c<\/b>.<\/span><\/p>\n

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\u5c3d\u7ba1\u4e0a\u9762\u5217\u51fa\u4e86\u5b9e\u4f53\u8d2d\u7269\u7684\u79ef\u6781\u56e0\u7d20\uff0c\u4f46 <\/span>NRF Retail 2018 \u5e74\u5927\u79c0<\/b><\/a> \u53d1\u5e03\u4e86\u9707\u60ca\u4e16\u754c\u7684\u516c\u544a\uff1a <\/span>'<\/span><\/i>\u5728\u7f8e\u56fd\uff0c\u9884\u8ba1\u5230 2024 \u5e74\uff0c\u7535\u5b50\u5546\u52a1\u9500\u552e\u989d\u5c06\u8d85\u8fc7\u5e97\u5185\u9500\u552e\u989d<\/i><\/b>'\u3002\u00a0<\/span><\/i><\/p>\n

\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

\u56fe 1. \u7f8e\u56fd\u76ee\u524d\u548c\u9884\u8ba1\u7684\u7535\u5b50\u5546\u52a1\u5546\u5e97\u6570\u91cf\u00a0<\/em><\/p>\n

\u8d44\u6599\u6765\u6e90\uff1a\u7edf\u8ba1<\/i><\/strong><\/p>\n

\u4f8b\u5982\uff0c\u4ec5\u5728 2019 \u5e74\uff0c\u5168\u7403\u6d88\u8d39\u8005\u5c31\u82b1\u8d39\u4e86\u8fd1 <\/span>6000\u4ebf\u5728\u7ebf\u8d2d\u4e70<\/b><\/a>. Then, in 2020 online shopping growth rate raised to 19%. And afterward, following a year of seismic shifts in online shopping during the Covid 19 pandemic, surges in digital revenue tapered off in 2023. Even then, compared with 2019,<\/span> \u7ebf\u4e0a\u9500\u552e\u989d\u589e\u957f50.5%<\/b>.<\/span><\/p>\n

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\u8fd9\u5bfc\u81f4\u4e86\u53e6\u4e00\u4e2a\u9884\u6d4b <\/span>Coresight Research \u4f30\u8ba1 \u7f8e\u56fd\u768425% <\/strong><\/span>\u5927\u7ea6 1,000 \u5bb6\u5546\u573a\u5c06\u5173\u95ed<\/b> \u5728\u63a5\u4e0b\u6765\u7684\u4e09\u5230\u4e94\u5e74\u5185\u3002<\/span> \u5728\u8fd9\u79cd\u80cc\u666f\u4e0b\uff0c\u4f01\u4e1a\u4e00\u76f4\u5728\u4e0d\u65ad\u5730\u91cd\u65b0\u601d\u8003\u548c\u91cd\u65b0\u6784\u60f3\u5b9e\u4f53\u9500\u552e\u70b9\u4e0e\u5728\u7ebf\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u4e4b\u95f4\u7684\u5173\u7cfb\u3002\u00a0<\/span><\/p>\n

\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

\u8d44\u6599\u6765\u6e90\uff1a\u6570\u5b57\u6307\u5357<\/i><\/b><\/p>\n

\u4f46\u662f\uff0c\u6211\u4eec\u662f\u5426\u5e94\u8be5\u8ba4\u4e3a\u8fd9\u662f\u5b9e\u4f53\u9500\u552e\u70b9\u7684\u7ec8\u7ed3\uff1f\u7535\u5b50\u5546\u52a1\u7f51\u7ad9\u548c\u5e73\u53f0\u65e0\u7591\u5c06\u7ee7\u7eed\u6210\u500d\u589e\u957f\u3002\u4ed6\u4eec\u751a\u81f3\u53ef\u80fd <\/span>\u63a5\u7ba1\u5b9e\u4f53\u5e97\uff0c<\/b> \u4f46\u8fd9\u662f\u5426\u610f\u5473\u7740\u4eb2\u81ea\u8d2d\u7269\u5c06\u5b8c\u5168\u505c\u6b62\uff1f\u56de\u7b54\uff1a<\/span> \u4e0d\u5fc5\u8981\u3002\u00a0<\/i><\/b><\/p>\n

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\u6b63\u5982\u60a8\u5df2\u7ecf\u77e5\u9053\u7684\u90a3\u6837\uff0c\u5c3d\u7ba1\u5728\u7ebf\u8d2d\u7269\u5174\u8d77\uff0c\u5b9e\u4f53\u5e97\u4ecd\u7136\u5177\u6709\u4e0d\u53ef\u5ffd\u89c6\u7684\u7ade\u4e89\u4f18\u52bf\uff1a\u5b83\u4eec\u662f\u4e0e\u54c1\u724c\u7684\u76f4\u63a5\u63a5\u89e6\u70b9\uff0c\u53ef\u4ee5\u8ba9\u987e\u5ba2\u4eb2\u773c\u770b\u5230\u4ea7\u54c1\u3002\u56e0\u6b64\uff0c\u4e3a\u4e86\u83b7\u5f97\u6700\u4f73\u6548\u679c\uff0c\u4f01\u4e1a\u73b0\u5728\u9700\u8981\u91cd\u65b0\u8003\u8651\u4ed6\u4eec\u7684\u589e\u957f\u6218\u7565\uff0c\u5e76\u5c06\u96f6\u552e\u5e97\u4f5c\u4e3a\u771f\u6b63\u7684\u8425\u9500\u5de5\u5177\uff0c\u56e0\u4e3a\u7535\u5b50\u5546\u52a1\u6b63\u5728\u53d6\u4ee3\u5b9e\u4f53\u5e97\u3002<\/span><\/p>\n

\u65d7\u8230\u5e97\u53ef\u4ee5\u5f53\u9648\u5217\u5ba4<\/b> \u4f5c\u4e3a\u54c1\u724c\u4ea7\u54c1\u548c\u4ef7\u503c\u7684\u771f\u5b9e\u5c55\u793a\u67dc\u3002<\/span> \u8fd9\u6b63\u662f\u6240\u4f7f\u7528\u7684\u7b56\u7565 <\/span>\u963f\u8fea\u8fbe\u65af\u5728\u7ebd\u7ea6<\/i><\/b><\/a>\uff0c\u5b83\u5c55\u793a\u4e86\u6709\u9650\u6570\u91cf\u7684\u6bcf\u79cd\u978b\u5b50\u8bbe\u8ba1\uff0c\u4ee5\u5c06\u5ba2\u6237\u91cd\u5b9a\u5411\u5230\u5176\u5728\u7ebf\u5e73\u53f0\u5e76\u589e\u52a0\u6d41\u91cf\u3002\u56e0\u6b64\uff0c\u8be5\u54c1\u724c\u5df2\u4ece\u4ea4\u6613\u65b9\u5f0f\u8f6c\u53d8\u4e3a\u91cd\u89c6\u987e\u5ba2\u5e97\u5185\u4f53\u9a8c\u548c\u6392\u4ed6\u611f\uff0c\u540c\u65f6\u63a8\u5e7f\u5176\u5728\u7ebf\u7f51\u7ad9\u7684\u6a21\u5f0f\u3002<\/span><\/p>\n

\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

\u8fd9\u4e9b <\/span>\u7f8e\u56fd\u5e02\u573a\u683c\u5c40<\/b> \u63d0\u4f9b\u7535\u5b50\u5546\u52a1\u5c06\u63a5\u7ba1\u5b9e\u4f53\u5e97\u7684\u96f6\u552e\u884c\u4e1a\u5373\u5c06\u53d1\u751f\u53d8\u5316\u7684\u8bc1\u636e\u3002\u4e3a\u4e86\u8ba9\u4f01\u4e1a\u4ece\u672a\u6765\u7684\u5728\u7ebf\u9500\u552e\u4e3b\u5bfc\u5730\u4f4d\u4e2d\u53d7\u76ca\uff0c\u4ed6\u4eec\u5c06\u9700\u8981\u5168\u9762\u7ecf\u5386\u8fd9\u4e00\u8f6c\u53d8\u3002\u7f8e\u56fd\u548c\u4e16\u754c\u5404\u5730\u7684\u5546\u5e97\u80fd\u5426\u751f\u5b58\uff0c\u53d6\u51b3\u4e8e\u4f01\u4e1a\u5982\u4f55\u5728\u4e24\u7c7b\u884c\u4e1a\u4e4b\u95f4\u53d6\u5f97\u5e73\u7a33\u7684\u5e73\u8861\u3002\u00a0<\/span><\/p>\n

\u5851\u9020\u5728\u7ebf\u8d2d\u7269\u672a\u6765\u7684\u9876\u7ea7\u7b56\u7565<\/b><\/h2>\n

\u968f\u7740\u96f6\u552e\u5546\u9002\u5e94\u8fd9\u79cd\u6570\u5b57\u9500\u552e\u70ed\u6f6e\uff0c\u5728\u7ebf\u5e02\u573a\u6b63\u5728\u6539\u53d8\u5ba2\u6237\u7684\u8d2d\u7269\u65b9\u5f0f\u3002\u4ec5\u4e9a\u9a6c\u900a\u5c31\u5360\u4e86 <\/span>\u8fd1\u4e09\u5206\u4e4b\u4e00\u7684\u5728\u7ebf\u96f6\u552e\u989d<\/b> 2020\u5e74\uff0c <\/span>\u6839\u636e\u4e92\u8054\u7f51\u96f6\u552e\u5546<\/b><\/a>.\u5176\u4ed6\u9876\u7ea7\u5728\u7ebf\u96f6\u552e\u5546\u7684\u5728\u7ebf\u9500\u552e\u989d\u4e5f\u5927\u5e45\u589e\u957f\u3002\u4f8b\u5982\uff0c\u6c83\u5c14\u739b\u62a5\u544a\u4e86\u5176<\/span> 2021\u8d22\u5e74\u5728\u7ebf\u9500\u552e\u989d\u589e\u957f79%<\/b><\/a>.<\/b><\/p>\n

\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

\u8fd9\u573a\u6d41\u884c\u75c5\u4fc3\u4f7f\u8bb8\u591a\u6d88\u8d39\u8005\u6539\u53d8\u4e86\u4ed6\u4eec\u8d2d\u4e70\u5fc5\u9700\u54c1\u3001\u7535\u5b50\u4ea7\u54c1\u548c\u670d\u88c5\u7684\u65b9\u5f0f\uff0c\u5e2e\u52a9\u91cd\u5851\u4e86\u5728\u7ebf\u8d2d\u7269\u7684\u672a\u6765\uff0c\u5e76\u8feb\u4f7f\u4f01\u4e1a\u53d1\u5c55\u4ee5\u6ee1\u8db3\u65b0\u7684\u9700\u6c42\u548c\u8981\u6c42\u3002\u4e3a\u4e86\u5229\u7528\u7535\u5b50\u5546\u52a1\u5e26\u6765\u7684\u673a\u4f1a\uff0c\u5546\u4e1a\u4e13\u4e1a\u4eba\u58eb\u5fc5\u987b\u7cbe\u901a\u6700\u65b0\u7684\u6280\u672f\u548c\u8d8b\u52bf\uff0c\u5305\u62ec\u4ee5\u4e0b\u5185\u5bb9\uff1a\u00a0<\/span><\/p>\n

\u5ba2\u6237\u6570\u636e\u548c\u5206\u6790\u6539\u8fdb\u8425\u9500\u7b56\u7565<\/b><\/h3>\n

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\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

\u968f\u7740\u884c\u4e1a\u7684\u53d1\u5c55\u548c\u7535\u5b50\u5546\u52a1\u6b63\u5728\u63a5\u7ba1\u5b9e\u4f53\u5e97\uff0c\u5546\u4e1a\u4e13\u4e1a\u4eba\u58eb\u6709\u673a\u4f1a\u5bf9\u5728\u7ebf\u8d2d\u7269\u7684\u672a\u6765\u4ea7\u751f\u6df1\u8fdc\u5f71\u54cd\u3002\u7535\u5b50\u5546\u52a1\u8d2d\u7269\u4f53\u9a8c\u73b0\u5728 <\/span>\u6bd4\u4ee5\u5f80\u4efb\u4f55\u65f6\u5019\u90fd\u66f4\u591a\u5730\u7531\u6570\u636e\u548c\u5206\u6790\u9a71\u52a8<\/b>.\u901a\u8fc7\u5404\u79cd\u5de5\u5177\u8fdb\u884c\u7684\u5e02\u573a\u7814\u7a76\u5206\u6790\u53ef\u7528\u4e8e\u534f\u52a9\u5904\u7406\u5ba2\u6237\u6570\u636e\u5e76\u53d1\u73b0\u91cd\u8981\u89c1\u89e3\u3002\u8fd9\u4f7f\u54c1\u724c\u53ef\u4ee5\u6839\u636e\u4e2a\u4eba\u548c\u884c\u4e1a\u7684\u5e7f\u6cdb\u8d8b\u52bf\u521b\u5efa\u6218\u7565\u5b9a\u4ef7\u3001\u5e7f\u544a\u548c\u4ea4\u53c9\u4fc3\u9500\u3002\u00a0<\/span><\/p>\n

\u5728\u7ebf\u8d2d\u7269\u6b63\u5728\u8d70\u5411\u79fb\u52a8\u5316\uff0c\u589e\u52a0\u4e86\u53ef\u8bbf\u95ee\u6027<\/b><\/h3>\n

The increasing use of mobile devices has significantly impacted the retail industry. Market data provider Statista predicts that in 2023, online purchases made from smartphones will account for <\/span>\u8d85\u8fc7$3450\u4ebf\u7684\u96f6\u552e\u989d<\/b>.\u7edf\u8ba1\u6570\u636e\u663e\u793a\uff0c\u4ec5\u5728\u7f8e\u56fd\uff0c <\/span>\u7ea680%\u7684\u7f51\u8d2d\u8005<\/b> \u81f3\u5c11\u4f7f\u7528\u667a\u80fd\u624b\u673a\u8fdb\u884c\u8fc7\u4e00\u6b21\u8d2d\u4e70\u3002\u00a0<\/span><\/p>\n

\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

\u4ece\u4e16\u754c\u4efb\u4f55\u5730\u65b9\u8f7b\u677e\u8bbf\u95ee\u6709\u52a9\u4e8e\u63d0\u9ad8\u7535\u5b50\u5546\u52a1\u4f01\u4e1a\u7684\u65e5\u76ca\u666e\u53ca\u3002\u56e0\u6b64\uff0c\u521b\u65b0\u96f6\u552e\u54c1\u724c\u6b63\u5728\u521b\u5efa\u4e00\u4e2a\u9002\u5408\u79fb\u52a8\u8bbe\u5907\u6216\u7b14\u8bb0\u672c\u7535\u8111\u7684\u7f51\u7ad9\uff0c\u4ee5\u786e\u4fdd\u5ba2\u6237\u6ee1\u610f\u5ea6\u5e76\u6574\u5408\u591a\u6e20\u9053\u6218\u7565\u4ee5\u4f18\u5316\u9500\u552e\u8f6c\u5316\u3002 <\/span><\/p>\n

\u793e\u4ea4\u5a92\u4f53\u5e73\u53f0\u6269\u5c55\u4e86\u5728\u7ebf\u5e97\u9762<\/b><\/h3>\n

\u516c\u53f8\u8fd8\u53ef\u4ee5\u5229\u7528\u5176\u5f3a\u5927\u7684\u793e\u4ea4\u5a92\u4f53\u5f71\u54cd\u529b\u6765\u6269\u5c55\u5176\u4e1a\u52a1\u548c\u5728\u7ebf\u5e97\u9762\u3002 F-Commerce\uff08\u6216 Facebook \u7535\u5b50\u5546\u52a1\uff09\u548c Instagram \u73b0\u5728\u662f\u975e\u5e38\u53d7\u6b22\u8fce\u7684\u5e73\u53f0\uff0c\u4f01\u4e1a\u53ef\u4ee5\u5728\u5176\u4e2d\u5411\u5e9e\u5927\u7684\u5ba2\u6237\u7fa4\u5c55\u793a\u4ed6\u4eec\u7684\u4ea7\u54c1\u3001\u670d\u52a1\u548c\u8bbe\u65bd\u3002\u4f60\u4e5f\u53ef\u4ee5 <\/span>\u6574\u5408\u5f71\u54cd\u8005\u8425\u9500\u7b56\u7565<\/b><\/a> \u5e26\u6765\u66f4\u5927\u7684\u6548\u679c\u3002\u00a0<\/span><\/p>\n

Bonus: eCommerce Niches That Are Dominating The Market In 2023<\/b><\/h2>\n

\u56e0\u6b64\uff0c\u6211\u4eec\u60f3\u5f97\u51fa\u7ed3\u8bba\uff0c\u867d\u7136\u7535\u5b50\u5546\u52a1\u5e73\u53f0\u5448\u6307\u6570\u7ea7\u589e\u957f\uff0c\u4f46\u5b83\u4eec\u6c38\u8fdc\u4e0d\u4f1a\u53d6\u4ee3\u4e2a\u4eba\u8d2d\u7269\u3002\u4ed6\u4eec\u90fd\u5728\u8fd9\u91cc\u7559\u4e0b\u6765\u5e2e\u52a9\u4f01\u4e1a\u6269\u5f20\u3002\u56e0\u6b64\uff0c\u7535\u5b50\u5546\u52a1\u7684\u589e\u957f\u5c06\u53d6\u4ee3\u5b9e\u4f53\u5e97\u5e76\u4e3b\u5bfc\u5e02\u573a\uff0c\u4f46\u7ebf\u4e0b\u5546\u5e97\u7684\u96f6\u552e\u4e1a\u52a1\u6c38\u8fdc\u4e0d\u4f1a\u67af\u7aed\u3002\u00a0\u00a0<\/span><\/p>\n

\u4f46\u5728\u6211\u4eec\u79bb\u5f00\u4e4b\u524d\uff0c\u6211\u4eec\u60f3\u4e3a\u60a8\u5e26\u6765\u4e00\u4efd\u6e05\u5355 \u6700\u597d\u7684\u7535\u5b50\u5546\u52a1\u9886\u57df<\/strong><\/a> \u6700\u6709\u53ef\u80fd\u5e2e\u52a9\u60a8\u5360\u9886\u5e02\u573a\u7684\uff1a\u00a0<\/span><\/p>\n

\"\u7535\u5b50\u5546\u52a1\u4f1a\u5728\u672a\u6765<\/p>\n

\ud83c\udfc6 \u6570\u5b57\u827a\u672f\u54c1\u3001NFT \u548c\u52a0\u5bc6\u8d27\u5e01\u4e1a\u52a1<\/span><\/p>\n

\ud83d\udcbb \u5bb6\u5ead\u529e\u516c\u5ba4\u548c\u8fdc\u7a0b\u5de5\u4f5c\u8bbe\u5907\u00a0<\/span><\/p>\n

\ud83d\udc5f \u5bb6\u5ead\u5065\u8eab\u623f\u3001\u4fdd\u5065\u4ea7\u54c1\u548c\u5065\u8eab\u5668\u6750<\/span><\/p>\n

\ud83c\udf3f \u4e3a\u73af\u5883\u670d\u52a1\u7684\u73af\u4fdd\u4ea7\u54c1<\/span><\/p>\n

\ud83c\udf93 \u5728\u7ebf\u6559\u80b2\u548c\u7535\u5b50\u5b66\u4e60\u7cfb\u7edf <\/span>
\n<\/span>\u2728 \u666e\u901a\u7f8e\u5bb9\u62a4\u80a4\u54c1\u00a0<\/span><\/p>\n

\ud83d\udc36\u6240\u6709\u7c7b\u578b\u7684\u5ba0\u7269\u7528\u54c1\u548c\u7528\u54c1<\/span><\/p>\n

\u5e0c\u671b\u8fd9\u4e2a\u5206\u6790 ‘\u7535\u5b50\u5546\u52a1\u5c06\u63a5\u7ba1\u5b9e\u4f53\u5e97<\/strong>‘<\/em> \u5bf9\u4f60\u6709\u7528\uff1b\u901a\u8fc7\u4e0b\u9762\u7684\u8bc4\u8bba\u8ba9\u6211\u4eec\u77e5\u9053\u60a8\u7684\u60f3\u6cd5\u3002 \u52a0\u5165\u6211\u4eec\u7684\u8138\u4e66\u7fa4\u7ec4<\/b><\/a> \u6c9f\u901a\u6216 <\/span>\u8ba2\u9605\u6211\u4eec\u7684\u535a\u5ba2<\/b><\/a> \u83b7\u53d6\u66f4\u591a\u6709\u7528\u7684\u6307\u5357\u3001\u6709\u89c1\u5730\u7684\u63d0\u793a\u548c\u6280\u5de7\u3001\u70ed\u95e8\u65b0\u95fb\u548c\u6700\u65b0\u66f4\u65b0\u3002<\/span><\/p>","protected":false},"excerpt":{"rendered":"

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